Trusted guidance from Industry Leaders
Unlocking High-Net Worth Prospects: The Infinite Game Strategy
In the pursuit of unlocking high-net worth prospects, Stan Summers found himself in the aftermath of two unsuccessful business cases, sparking concerns about potential missteps with his affluent clientele. Stan's Professional Evolution: Having served as an advisor for three years...
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Five Financial Levers to Manage Business Growth
The most effective way to control the growth trajectory of your business is to align five financial levers with your marketing, sales, and service initiatives. The five financial levers are: Product & Service Mix Size of Sale Number of Sales...
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Our latest articles
Collaborate with Companies and Community to Build Your Business
Establishing your brand is so much more than raising awareness through marketing and promotions. It also involves making internal and external decisions that solidify your commitment to your company's core values.
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Consistent Contact Keeps Loyalty Strong
Technological developments and globalization have enabled every industry to expand beyond its regions and acquire clients across the world. Yet long-distance relationships can be trying, making the challenge of maintaining loyalty even more difficult.
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Take Your Marketing on the Road
Chances are, you own a smartphone and/or a tablet, and are constantly connected to emails, text messages, news feeds and all the other channels of communication that have been consolidated into one handheld tool. How many of your existing and...
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Building an Organization
Employees who decide to start on their own entrepreneurial journey often try to do everything required in running a business while starting up. They are their own administrative assistants, as well as the chiefs of marketing, the heads of operations and the lead salespeople.
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Building Trust After the Sale
At The Covenant Group, we work with entrepreneurs to teach them how to build trust and client capital at every stage of the relationship. This is needed not just during the business development and sales cycles - which include setting...
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Building Trust By Promoting Purpose
There has been a shift in consumer thinking in recent years, as more people want to patronize businesses and service providers who have values and morals they agree with. How do you align your business purpose with your clients' underlying values.
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5 Questions to Answer in Developing your Strategy
Great companies describe the essence of what makes them unique in a simple and compelling manner. Walmart revolutionized retailing by focusing upon operational excellence.
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Go Further Than Marketing With Social Service
Gradually, the financial services industry is starting to warm up to social media and its applications for marketing. However, the social media platforms that you use to connect with prospects can also be applied later in the sales cycle, when...
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Write Tweets Your Followers Want to Read
Once entrepreneurs set up their social media accounts, the next challenge is figuring out what to say. How do you determine what your followers, connections and fans want to hear in your tweets and posts.
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Customer Service and Big Data
Delegating to technology is a central feature in The Covenant Group's program. Ongoing investments in your business are necessary to help it expand and grow.
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Social Media Strategy Should be Holistic
Social media offers entrepreneurs so much more than a way to build their personal brand. Recently, I read an article by Forbes contributor Christine Crandell that gives some perspective to the strategic role social media fills in an enterprise.
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Measure Satisfaction & Shore up Service Value
One of The Covenant Group's teachings is about the importance of developing a service plan to maintain a strong relationship with your clients after you have made the initial sale. Often, entrepreneurs are stuck in the mode of salesperson.
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Elicite Better Blog Responses
Entrepreneurs who were seeking to build client capital and expand their market presence in the past would conduct seminars, host events and write regular columns for local newspapers. Those tactics continue to be strong components of a multichannel marketing strategy,...
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Delegate to Technology to Improve Client Relationships
Social media websites have given consumers a voice and power previously limited to corporate public relations departments and major news organizations. Now, anyone with an internet connection can share a positive or negative consumer experience with the entire world.
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“The Covenant Group has a proven program that will help us grow. Any company looking to take the next step in its development should be involved in The Business Builder.”
David Sung CFP CLU RHU
President, Nicola Wealth Management
300%
Typical revenue growth our clients experience
27+
Years of helping people
80%
Clients who experience 50-200% growth in 12-30 months
Love from our Clients
“The Covenant Group has helped focus our business development strategy and provided quality leadership advice that has been very useful to me as an entrepreneur. Not only am I certain that we wouldn't be where we are today without them, I am even more certain that VELA's future wouldn't be as incredibly bright as it is without their guidance.”
Jason Boudreau
Founder, VELA Wealth
"The Covenant Group team bring an unusual combination of deep industry knowledge and proven business-building fundamentals along with an eye toward innovation and the best practices of driving growth in the new digital economy. They truly care for your success, and it shows in the value they deliver."
Joshua Hollander
President & CEO, North America, Horton International
"The Covenant Group has a proven program that will help us grow. Any company looking to take the next step in its development should be involved in The Business Builder."
David Sung, CFP CLU RHU
President, Nicola Wealth Management
"I have interacted with other coaches previously, and I find The Covenant Group to be the most value added by a significant margin."
Thane Stenner
Managing Director, Graystone Consulting of Morgan Stanley
Trusted by industry leaders around the world
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