A brainstorming session can help teams to generate new suggestions and come up with more innovative and fresh concepts to improve business performance.
The Business Opportunity answers four questions: Where do you make your money? How do you spend your time? Who do you sell? What do you sell them?
Operating principles become guiding lights that help people decide how to act in different situations and stay true to their values.
The clearer you are about your values, the easier it is to put them into practice. Values provide the framework for decision-making.
A powerful Mission Statement should leave the other person hungry to know more about what you do.